Music video treatment - Unfinished Draft

Artist: Radio Moskow
Song Title: Broke Down
Record Label: Alive Natural Sound

Man is shown to be distressed at the start of video and as the music starts and as the tempo ascends the man starts to spin out of control which is conotated by fast pace of the cuts and blurring of shots to convey the distress he is feeling. He is shown to strolling through town without any destination conotating that his life has no course and that he has lost control. Close-up of main actors face with him holding a pill and the camera switches to an extreme close up of the pill conotating that the pill is bigger than him and has more control on his life than he has. There will be many colour clashes to conotate spinning out of control. There will be references to grey to indicate the dullness of his life and effects of his addiction and sense of being broken down. Motif of red to refer to his anger generated by being left by his girlfriend as of his addiction. Motif of black to conotate his dark-side - submitting to the drugs.

Flashbacks of his life spinning out of control as of his addiction - Arguments with friends, arguments with his girlfriend.
Sense of drugs playing tricks on his life. - Show magician playing card tricks.

Planning music video

Checklist :
- Lyrics - Contact Band - Myspace - done
- Get in touch with the music depart to inquire about a drummer. done
- get a lead singer/Actor - Harry Burford. done
- 2/3 Band members analysis. Black Keys, Cream, The Jimi Hendrix experience, The Police.
- get in touch with Mr.Johnson - tuesday.
- Set dates for filming - after location is confirmed.
- Talk to drummer about transporting his drum-kit - by friday.
- Choose concept for music video.





Ideas For Video:
- Change of pace - Many cuts (Just Got to Be - The Black Keys)
- Lead actor- Displaying anger - Lyrics "You break me down" - when the song's tempo ascends.
- Camera on drummer sec 0-2 secs - breaks into lead actor - distressed.
- Sense of being broken down mentally/emotionally. Break-up.
- Hallucinating - Actor being on drugs - hooked "You push me down","The Knots are tangled - i cant get it around". Reference to not having control + Album name: Brain Cycles - reference to drugs affecting brain. Addiction affecting brain - metaphor for brain not working in the right manner.
- Distressed as of addiction - "Can't get no sleep, Can't get no relief".
- Girl could be seen as the drug - addicted to the girl.
- Cuts between actor being distressed and happy - "Oh they have me all complete" - feeling complete to "Can't get no relief" - being distressed.